About Us

Welcome to The Soothe & Sync, your haven for health and wellness products designed for expecting couples, new parents, and those embarking on the beautiful journey of parenthood. We are a West Coast brand run by parents like you, headquartered in The Bay Area.

While becoming and being a parent is a rewarding experience, it can also be stressful and overwhelming. There are so many solutions you need for your family, and finding the right ones for you can be a challenging task to say the least. We strive to provide our customers a comprehensive guide of helpful and vetted solutions, to take some of the constant guesswork and review surfing off your shoulders.

If you don't see what you're looking for, feel free to send us an email through our Contact Us form and we'll do our best to find it to add to our offerings.

About the Founder

Our story began with an unexpected, yet delightful surprise when I discovered I was pregnant.

My husband and I were overjoyed, but soon found ourselves navigating the complexities of pregnancy without the close support of family.

It was just the two of us, facing the rollercoaster of trimester challenges, endless appointments, and unexpected ER visits.

As we sought guidance, we quickly realized that while doctors could offer medical advice and perform scans, the crucial aspect of holistic wellness—physical, mental, emotional, and spiritual support—was scattered and hard to find in one place.

As the months flew by, we transitioned from counting weeks to eagerly awaiting the birth of our son. Holding him in our arms for the first time was a moment of pure ecstasy, yet it marked the beginning of another demanding journey. Sleepless nights, constant diaper changes, breastfeeding struggles, and the stress of ensuring our baby was well-cared for consumed us.

Every purchase, from strollers to car seats, cribs to swaddle cloths, required hours of research and deliberation.

We scoured countless reviews on Google, Amazon, Reddit, and Quora, only to find ourselves repeatedly buying and testing multiple products because, as they say, “Every baby is different.”

The overwhelming nature of these tasks underscored a pressing need: quality products that could simplify our lives and make parenthood more enjoyable.

In my journey through pregnancy and new motherhood, I experienced firsthand the myriad struggles that moms face.

The fluctuating emotions of each trimester, the exhaustion from fragmented sleep, the anxiety over feeding and sleep schedules, and the looming shadow of baby blues and postpartum depression were all too real.

The physical and mental toll of this new lifestyle, coupled with the persistent mom guilt of never feeling quite adequate, was immense.

Meanwhile, my husband faced his own battles—desiring to share my burdens but often feeling helpless against the physical and emotional waves that defined our days.

We realized that both parents need to prioritize their wellness, individually and together, to foster a strong, loving bond that supports the entire family.

This understanding inspired us to create The Soothe and Sync—a sanctuary for all parents, whether couples, single parents, or LGBTQIA parents.

Here, you will find carefully curated health, care, and wellness products that I have meticulously researched and selected from top manufacturers. Our goal is to help you navigate the ups and downs of parenthood with ease and joy, ensuring that your family thrives.

At The Soothe and Sync, we are more than just a store; we are a community dedicated to supporting your parenthood journey with love and empathy. We invite you to explore our collection, confident that our products will bring ease, convenience, and value to your everyday needs around wellness for yourselves and your growing family.

Welcome to a place where wellness meets parenthood, and where every product is uniquely chosen with care, just for you.

— Jay Varma